Insights to help to identify
and fix exclusion
Practical guidance, real examples, and strategies across communication,
customer experience, and the workplace.
Where to focus
Each area connects to a part of the IncludeDeaf system.
Insights to improve Deaf inclusion across
your organisation
Real examples and practical guidance across
customers, employees, and communication
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5 min read
First Day at the BDA: What It Taught Me About Deaf InclusionFirst Day at the BDA: What It Taught Me About Deaf Inclusion Contents Introduction Starting a new job is rarely easy. There’s always that mix of excitement and uncertainty. Will you fit in? Will you meet expectations? Is the role everything you hoped it would be? I remember these feelings clearly on my first day…Read more: First Day at the BDA: What It Taught Me About Deaf Inclusion -
7 min read
Why the Peppa Pig and NDCS Storyline matters more than we might realiseWhen businesses publicly share their Deaf inclusion efforts, they not only strengthen customer trust but also inspire wider industry change that makes accessibility the standard rather than the exception.Read more: Why the Peppa Pig and NDCS Storyline matters more than we might realise -
4 min read
Moving Beyond Regulation to Deliver What Customers Actually NeedThe £274 billion spending power of disabled households shows that inclusion is not only a social responsibility but a major commercial opportunity for businesses that design accessible and welcoming customer experiences.Read more: Moving Beyond Regulation to Deliver What Customers Actually Need -
4 min read
Taking a Human-Centric Approach to Deaf InclusionProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Taking a Human-Centric Approach to Deaf Inclusion -
4 min read
Deafness as a Hidden Disability and Why It Matters for Inclusive ExperiencesProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Deafness as a Hidden Disability and Why It Matters for Inclusive Experiences -
4 min read
Why Direct Communication Is Common in Deaf Culture and Why It Is a StrengthProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Why Direct Communication Is Common in Deaf Culture and Why It Is a Strength -
5 min read
Access for Deaf Customers in Banking What the LSB Report Means for Financial ServicesThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Access for Deaf Customers in Banking What the LSB Report Means for Financial Services -
4 min read
Why Plain English Is Essential for Accessible Communication with Deaf PeopleProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Why Plain English Is Essential for Accessible Communication with Deaf People -
4 min read
Hearing Loss at Work Why It Is Often Hidden and What Employers Can DoThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Hearing Loss at Work Why It Is Often Hidden and What Employers Can Do -
4 min read
How to Ask About Deafness During Recruitment with ConfidenceThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: How to Ask About Deafness During Recruitment with Confidence -
4 min read
Accessibility vs Inclusion Why the Difference Matters for Deaf PeopleThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Accessibility vs Inclusion Why the Difference Matters for Deaf People -
4 min read
Why Deaf Awareness Training Is Essential for Inclusive and Effective WorkplacesThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Why Deaf Awareness Training Is Essential for Inclusive and Effective Workplaces -
4 min read
How Employers Can Ask About Hearing Loss and Access Needs with ConfidenceThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: How Employers Can Ask About Hearing Loss and Access Needs with Confidence -
5 min read
Five Deaf People Who Changed the World and What Organisations Can Learn from ThemWhen businesses publicly share their Deaf inclusion efforts, they not only strengthen customer trust but also inspire wider industry change that makes accessibility the standard rather than the exception.Read more: Five Deaf People Who Changed the World and What Organisations Can Learn from Them -
4 min read
Seeing Capability Not Limitation What Deaf Inclusion Really Looks LikeWhen businesses publicly share their Deaf inclusion efforts, they not only strengthen customer trust but also inspire wider industry change that makes accessibility the standard rather than the exception.Read more: Seeing Capability Not Limitation What Deaf Inclusion Really Looks Like -
5 min read
Telling Hearing People You Are Deaf: Confidence, Communication, and InclusionProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Telling Hearing People You Are Deaf: Confidence, Communication, and Inclusion -
5 min read
Everyday Disempowerment and How to Support Deaf People with RespectProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Everyday Disempowerment and How to Support Deaf People with Respect -
5 min read
Understanding Deafness and Why Descriptions Never Define the PersonThe £274 billion spending power of disabled households shows that inclusion is not only a social responsibility but a major commercial opportunity for businesses that design accessible and welcoming customer experiences.Read more: Understanding Deafness and Why Descriptions Never Define the Person -
4 min read
What Businesses Can Learn from Disney About Inclusive Customer Experience for Deaf CustomersThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: What Businesses Can Learn from Disney About Inclusive Customer Experience for Deaf Customers -
4 min read
What to Expect When Talking at a Deaf Club and How to Approach Conversations ConfidentlyProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: What to Expect When Talking at a Deaf Club and How to Approach Conversations Confidently -
4 min read
Recognising Deaf and Hard of Hearing Customers and How to Support Them ConfidentlyThe £274 billion spending power of disabled households shows that inclusion is not only a social responsibility but a major commercial opportunity for businesses that design accessible and welcoming customer experiences.Read more: Recognising Deaf and Hard of Hearing Customers and How to Support Them Confidently -
4 min read
Creating Inclusive Customer Experiences for Deaf CustomersThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Creating Inclusive Customer Experiences for Deaf Customers -
3 min read
Deaf Awareness Beyond One Week Building Year Round Inclusion in BusinessProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Deaf Awareness Beyond One Week Building Year Round Inclusion in Business -
5 min read
Why Learning British Sign Language (BSL) Is a Smart Business Decision Not Just an Inclusive OneThe £274 billion spending power of disabled households shows that inclusion is not only a social responsibility but a major commercial opportunity for businesses that design accessible and welcoming customer experiences.Read more: Why Learning British Sign Language (BSL) Is a Smart Business Decision Not Just an Inclusive One -
3 min read
Creating Inclusive Workplaces for Deaf Employees Through Practical, Tailored SupportThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Creating Inclusive Workplaces for Deaf Employees Through Practical, Tailored Support -
5 min read
Inclusive Emergency Planning for Deaf Customers A Practical Guide for OrganisationsThe £274 billion spending power of disabled households shows that inclusion is not only a social responsibility but a major commercial opportunity for businesses that design accessible and welcoming customer experiences.Read more: Inclusive Emergency Planning for Deaf Customers A Practical Guide for Organisations -
4 min read
More than Half of Deaf Employees Experience Exclusion at Work: Why Change Is UrgentWith more than half of Deaf employees reporting exclusion at work, employers must take urgent action to create communication accessible, supportive and genuinely inclusive workplaces.Read more: More than Half of Deaf Employees Experience Exclusion at Work: Why Change Is Urgent -
4 min read
£274 billion spending power of disabled consumers and their householdsThe £274 billion spending power of disabled households shows that inclusion is not only a social responsibility but a major commercial opportunity for businesses that design accessible and welcoming customer experiences.Read more: £274 billion spending power of disabled consumers and their households -
5 min read
75% of consumers say a brand’s diversity & inclusion reputation influences their purchase decisionsWith 75% of consumers basing purchase decisions on a brand’s diversity and inclusion reputation, inclusive practice has become a defining factor in customer loyalty and long-term business growth.Read more: 75% of consumers say a brand’s diversity & inclusion reputation influences their purchase decisions -
4 min read
18 Million People in the UK Are Deaf or Have a Hearing LossThe updated figure of 18 million people with hearing loss in the UK reveals the true scale of the community and highlights why accessible communication must become a core priority for every organisation.Read more: 18 Million People in the UK Are Deaf or Have a Hearing Loss -
5 min read
How Global Brands Are Leading the Way in Deaf Customer InclusionGlobal brands are proving that when customer experiences are designed with Deaf accessibility in mind, inclusion becomes a driver of loyalty, innovation and industry-wide change.Read more: How Global Brands Are Leading the Way in Deaf Customer Inclusion -
4 min read
Six Organisations Leading the Way in Deaf Employee InclusionThese six organisations show how meaningful support, inclusive design and accessible communication can transform the workplace experience for Deaf employees and set a new standard for employer responsibility.Read more: Six Organisations Leading the Way in Deaf Employee Inclusion -
4 min read
How the Customer Experience Model Applies to Deaf CustomersApplying the customer experience model to Deaf customers reveals how every stage of the journey must be designed with accessible communication at its core to create fair, consistent and meaningful experiences.Read more: How the Customer Experience Model Applies to Deaf Customers -
3 min read
Amplifying Inclusivity Efforts to Drive Broader ChangeWhen businesses publicly share their Deaf inclusion efforts, they not only strengthen customer trust but also inspire wider industry change that makes accessibility the standard rather than the exception.Read more: Amplifying Inclusivity Efforts to Drive Broader Change -
4 min read
Subtitles vs BSL TranslationProviding both subtitles and BSL translation is essential because Deaf people have diverse language needs, and offering multiple access routes is the only way to ensure clear, equal and fully inclusive communication.Read more: Subtitles vs BSL Translation
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